WHO WE ARE

We are HUMINT, a digital advertising, marketing and media agency.

More specifically, we are a team of experienced marketers, designers and content creators.

We’ve known each other and worked together for years. And we’re bound together by a shared philosophy.

We use insights, analytics and technology to bring brands and people together.

We believe creativity alone is no longer enough. But neither is a devotion to algorithms and analytics.

For true business success, you need both.

Let us introduce ourselves.

D. Benny Bennafield

Managing Partner, Founder

Benny is an experienced marketing expert and entrepreneur with a passion for innovation and technology. He has led marketing and new business teams at global advertising agencies, managed multi-million-dollar accounts, and built startup companies from nothing.

Not what you’d expect from a guy with a computer science degree.

But it’s that computer science background that makes Benny unique. He understands marketing, and how to use technology to connect brands with consumers. And while brands are just waking up to the new reality of a more diverse world, Benny has been building and leading diversity and inclusion programs for over 20 years.

Rick Fossum

Head of Business Strategy

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Greg Kerns

Creative Director, Art and Video

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Harry Hayes

Creative Director, Copy and Video

Harry spent most of his career as an advertising writer and Creative Director, working on national and global brands. He produced commercials and campaigns for Budweiser, CDW, AT&T, and InterContinental Hotels.

Then about 15 years ago, he wrote and directed his first YouTube video, a product launch for Intel Microprocessors. This led to him directing several local commercials and more web videos.

Then in 2015, he started a video production company, and began shooting corporate videos, commercials, and social media content.

Denise Neal-Isaacs

Director of Project Management

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Justin Q. Croxtin

Partner, Head of Media Services

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Aaron King

Head of Data and Analytics

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Diana Woodruff

Head of Digital Productions / Studio

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Rodney Anthony

Head of Music and Lifestyle Marketing

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At HUMINT, we leverage Human Centered Design to uncover disruptive ideas and innovative approaches.

976 Brady Avenue NW, Suite 100
Atlanta, Georgia 30318

Email: benny@propellant.media

Phone: 404.226.9589

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